by Holly | May 29, 2025 | PR Tips
The most effective method of promoting music is through a holistic approach. This means including different types of marketing strategies (which are relevant to you), alongside PR, for example. However, before the promotional work for a new music release can even...
by Holly | May 20, 2025 | PR Tips
The world of music PR may seem a little confusing if you have not encountered it before. In summary, PR = brand awareness. This is the case for both mainstream PR and music PR specifically, however, music PR operates quite differently in many aspects. As band or solo...
by Holly | May 16, 2025 | PR Tips
Running online ads to promote your music, merch, tour announcement – whatever it may be that you wish to market – can assist in boosting your reach to new and existing audiences. However, as with any marketing tools, it is key to use them effectively...
by Holly | May 6, 2025 | PR Tips
The day has finally arrived – you have the final masters of your new album, the final version of your music video has landed in your inbox, the tour dates have been confirmed, and you’re desperate to declare it all from the rooftops and unleash everything...
by Holly | Apr 30, 2025 | PR Tips
When discussing a band or artist’s online presence, what often comes to mind is social media follower numbers, engagement, and, of course, content. All of these aspects are important in their own right, but an area that is often overlooked is the importance of...
by Holly | Apr 28, 2025 | PR Tips
The landscape of the music industry is ever-changing. It is important as a band or artist to be able to adapt your marketing and promotional strategies as trends as soon arrive and subsequently fall by the wayside. This means paying close attention to your own...