by Corinne Westbrook | May 6, 2024 | PR Tips
When promoting your music, selecting the right PR campaign is crucial. At C-Squared, we offer two types of campaigns: managed and non-managed, depending on your band’s needs. Each type of campaign ensures your release will reach our entire audience, but managed offers...
by Corinne Westbrook | Apr 18, 2024 | PR Tips
For many bands, the dream of getting signed to a music label feels like the ultimate validation of their talent and hard work. However, the path to achieving this dream can often be frustratingly opaque. If you’re in a band and struggling to catch the eye of a...
by Corinne Westbrook | Apr 15, 2024 | PR Tips
In today’s digital age, the music industry faces a myriad of challenges, one of which is the growing issue of artificial streaming and the use of paid third-party services that promise guaranteed streams or playlist placements. While the promise of quick success...
by Corinne Westbrook | Apr 2, 2024 | PR Tips
In the luminous world of music, where the spotlight often shines on chart-topping hits and sold-out tours, it’s easy to overlook the missteps and failures that pave the way to success. Yet, it’s in the shadows of these less celebrated moments that some of...
by Corinne Westbrook | Mar 11, 2024 | PR Tips
Crafting a successful PR campaign is a pivotal step for musicians at any stage in their career, especially for those embarking on their first. A well-executed PR campaign can elevate your visibility, introduce your music to a broader audience, and set the stage for...