by Curtis Dewar | Dec 4, 2024 | PR Tips
Effective social media management is crucial for building a band’s brand and image. When used effectively, it can enhance a band’s reputation, but misuse can have the opposite effect. The following guidelines outline common mistakes to avoid and strategies...
by Curtis Dewar | Nov 18, 2024 | PR Tips
SMART GOALS And Using Them To Help Boost Your Marketing Efforts A lot of bands have marketing goals, and the sad part is that most bands don’t achieve them. In this post, we are going to go over some of the reasons why many bands don’t. What Are SMART...
by Corinne Westbrook | Nov 11, 2024 | PR Tips
So you’re ready to take your music on the road! Planning your first small tour is exciting, but without a booking agent to organize the logistics, it can feel overwhelming. Don’t worry—many successful musicians started with DIY tours, and with a bit of planning,...
by Curtis Dewar | Nov 5, 2024 | PR Tips
So, you’ve released a single, and now it’s out in the world—what’s next? Assuming you followed the steps in our checklist from a few weeks ago (See here: Checklist for Preparing to Release a Single as an Independent Artist), there are still plenty of...
by Corinne Westbrook | Oct 28, 2024 | PR Tips
As a musician, you’re already putting in the hard work to create incredible content, whether it’s videos, live performances, or social media posts. But what if you could take that one piece of content and turn it into multiple forms to reach a wider audience? Content...
by Curtis Dewar | Oct 21, 2024 | PR Tips
What is Marketing? According to the Oxford Dictionary, marketing is defined as “the business activity that involves finding out what customers want, using that information to design products and services, and selling them effectively.” This is a strong...
