by Holly | May 28, 2024 | PR Tips
Many musicians find navigating the likes of TikTok, and other types of short form content such as Reels and YouTube Shorts, to be a minefield in terms of creating engaging content that fits their brand. To quickly address the elephant in the room, having to create,...
by Corinne Westbrook | May 20, 2024 | PR Tips
Independent artists are constantly seeking ways to get their music out there. Among the plethora of platforms available, Bandcamp has gained popularity for its artist-friendly revenue model and dynamic and engaged community. However, while Bandcamp offers numerous...
by Holly | May 13, 2024 | PR Tips
With many bands and artists nowadays taking on multiple roles such as social media manager, merch designer, producer, manager etc., it is easy to become overwhelmed and feel pressured to do everything at once. In a fast paced industry in a fast paced world, many want...
by Corinne Westbrook | May 6, 2024 | PR Tips
When promoting your music, selecting the right PR campaign is crucial. At C-Squared, we offer two types of campaigns: managed and non-managed, depending on your band’s needs. Each type of campaign ensures your release will reach our entire audience, but managed offers...
by Holly | Apr 29, 2024 | PR Tips
Preparing to drop a new release, whether it’s a full-length album, a music video or even a tour announcement, there is a lot to consider and the workload can often be higher than anticipated. To avoid a last minute rush that may compromise the quality of your...
by Holly | Apr 22, 2024 | PR Tips
YouTube remains a valuable tool for music promotion. In the ever-changing landscape of social media, YouTube is versatile through its ease of accessibility for fans and also in terms of the type of content you can share on it. From professional videos to more...