by Corinne Westbrook | Jun 18, 2024 | PR Tips
The strategies for promoting music have seen significant changes, especially with the advent of streaming platforms. For bands looking to make a mark, the approach to PR can make or break their visibility and success. While short, intense PR campaigns have their...
by Sofia | Jun 10, 2024 | PR Tips
C Squared Music Marketing and Justin Roth (WAR CURSE) will be hosting a seminar on how to plan your next release. Justin is a member of WAR CURSE, which is signed to Metal Blade Records and has taken an active role in shaping the band’s strategy and in advising other...
by Holly | Jun 3, 2024 | PR Tips
Being a solo artist or performing in a band often brings a number of learning curves as you navigate your career and grow your brand. It’s easy and understandable to make mistakes while you’re finding your feet, and that’s okay, but some mistakes can...
by Holly | May 28, 2024 | PR Tips
Many musicians find navigating the likes of TikTok, and other types of short form content such as Reels and YouTube Shorts, to be a minefield in terms of creating engaging content that fits their brand. To quickly address the elephant in the room, having to create,...
by Corinne Westbrook | May 20, 2024 | PR Tips
Independent artists are constantly seeking ways to get their music out there. Among the plethora of platforms available, Bandcamp has gained popularity for its artist-friendly revenue model and dynamic and engaged community. However, while Bandcamp offers numerous...
by Holly | May 13, 2024 | PR Tips
With many bands and artists nowadays taking on multiple roles such as social media manager, merch designer, producer, manager etc., it is easy to become overwhelmed and feel pressured to do everything at once. In a fast paced industry in a fast paced world, many want...