by Corinne Westbrook | Mar 11, 2024 | PR Tips
Crafting a successful PR campaign is a pivotal step for musicians at any stage in their career, especially for those embarking on their first. A well-executed PR campaign can elevate your visibility, introduce your music to a broader audience, and set the stage for...
by Corinne Westbrook | Feb 15, 2024 | PR Tips
Musicians are constantly exploring ways to promote their music and expand their reach. Among the myriad of promotional tactics available, paid advertising stands out as a tempting shortcut to increased visibility. However, for musicians with a small audience, diving...
by Corinne Westbrook | Feb 5, 2024 | PR Tips
In the ever-evolving landscape of digital media, artists and creators are continuously exploring strategies to launch their latest works. While premiering a track or video on a specific website once held a certain allure, this approach is becoming increasingly...
by Corinne Westbrook | Jan 18, 2024 | PR Tips
Have you ever noticed that many of your favorite songs and albums tend to drop just as you’re gearing up for the weekend? There’s a reason why Friday has become the unofficial global release day for new music. This trend, which might seem like a mere coincidence, is...
by Corinne Westbrook | Jan 5, 2024 | PR Tips
In the high-stakes world of the music industry, managing a crisis effectively can be the difference between a minor setback and a career-ending scandal. Public Relations (PR) professionals in the music industry are often at the frontline, tasked with navigating the...